Appleton Coated Expands Product Options with Ethos Enhanced Inkjet Paper
(USA, Oct. 26, 2016) Appleton Coated announced that it has expanded its inkjet product offering with the introduction of Ethos® Enhanced Inkjet.
Ethos Enhanced Inkjet is a new inkjet-optimized product offering a smooth, silk, coated-like feel. This high-brightness, blue-white paper is specifically designed to provide enhanced image quality and improved color vibrancy in comparison to standard uncoated inkjet papers. 7 Pt. and 9 Pt. products are available immediately. Additional basis weights will be added, the company said.
“This new product combines the smooth silky feel and vibrant image quality of a coated inkjet paper with the press performance of an uncoated one,” says John Mazuroski, Appleton Coated’s vice president uncoated and specialty products.
“This is a high-performance paper designed to work on multiple platforms, with both dye-based and pigment-based inks, and will be offered in both web and sheets. This makes it ideal for many applications including direct mail, publishing, transpromo, and commercial printing.”
Appleton Coated’s inkjet product manager, Amy Ambos, added, “Ethos Enhanced Inkjet is part of the HP ColorPRO Technology Partnership Program, meeting industry leading performance standards for color excellence in digital printing. Appleton Coated will support the Ethos Enhanced product line with a service platform including inventory of the most popular sizes.
“Technology continues to evolve with inkjet presses and our growing offering of products is expanding with it. We have updated What Works and Where, our comprehensive guide to inkjet presses and the corresponding Appleton Coated substrates that perform on them. This online guide gives clear answers to customers and prospective customers.”
Visit www.appletoncoated.com (Source: press release)